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Votre Passion

PORTAL DE COMPRADORAS DLM

At Leonisa, TSGroup has played an active role across different business areas for more than 15 years, contributing our expertise in technology and retail processes. Our involvement has included the planning, ideation, definition, and development of new product launches and product renewals across all sales channels, management of active and inactive product inventories, commercial calendars for catalog sales campaigns, commercial budgeting for retail and catalog sales, as well as the planning, implementation, and production deployment of catalog sales campaigns for all countries where Leonisa products are marketed.

THE NEED

Votre had a proprietary solution developed on IBM WebSphere Application Server with several limitations, including difficult maintenance, limited content management capabilities, high dependency on the IT department, and significant effort required to keep the platform aligned with business objectives.
In essence, this solution represented a critical risk to the company’s digital and virtual business strategy. 

THE SOLUTION

For Leonisa–Votre, a new buyer portal was developed using IBM WebSphere Portal technology, with a robust architecture designed not only to overcome the existing limitations, but also to support the projected business growth for the following three years. 

BENEFICIOS

Robust content management system

Reuse of existing business logic

Multi-device support

Lightweight web development model

Empowerment of business areas

Reduced dependency on IT

 

WHAT OUR CLIENT SAYS

The new buyer portal has allowed us to: 1. Support the organization’s commercial strategy focused on digital operations. 2. Bring marketing strategies to life that were impossible before this solution. 3. Have the peace of mind of relying on a robust platform we can trust to achieve our business goals. 4. Count on the support of TSGroup as a partner and IBM as the technology provider.

Francisco Rodriguez
Votre Passion — Grupo Leonisa
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Experiences